By Stewart Berry
13 August 2024
Maptitude allows you to quickly and easily map and explore ZIP
Codes with your own data. No coding is required. You can show
information by ZIP Code boundary, create territories, or analyze
postal geography.
Maptitude provides the most accurate ZIP Code boundaries
available. In addition, you can precisely map addresses, PO Boxes,
and carrier route centroids.
ZIP Code mapping software is a powerful tool that can help you
visualize data and make better decisions. It allows you to create
maps using ZIP Codes as geographic units, so you can see how data is
distributed across a specific area. This can be useful for a variety
of purposes, such as:
- Identifying
market trends: ZIP Code mapping software can help you
identify areas where your products or services are in high
demand. This information can be used to develop targeted
marketing campaigns or expand into new markets.
-
Analyzing customer data: ZIP Code mapping software can help
you understand your customer base better. For example, you can
use it to see where your customers are located, what their
demographics are, and how much they spend. This information can
be used to improve your products and services or develop more
effective marketing campaigns.
- Making informed
business decisions: ZIP Code mapping software can help you
make informed business decisions, such as where to locate a new
store or warehouse or how to allocate resources. For example,
you can use it to identify areas where your competitors are
located or where there is a high concentration of potential
customers.
If you are looking for a powerful and versatile tool to help you
visualize data and make better decisions, ZIP Code mapping software
is a great option.
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What are the benefits of using ZIP Code mapping software?
Here are some of the benefits of using ZIP Code mapping software:
- Easy to use: ZIP Code mapping software can make it easier to
work with raw data presented in a spreadsheet or database.
- Affordable: ZIP Code mapping software is available at a
variety of price points, so you can find a solution that fits
your budget.
- Versatile: ZIP Code mapping software can be used for a
variety of purposes, such as creating sales territories,
identifying market trends, analyzing customer data, and making
informed business decisions.
What to consider when choosing ZIP Code mapping software
If you are looking for a ZIP Code mapping software solution, be
sure to consider the following factors:
- Features: What features are important to you? Some ZIP Code
mapping software solutions offer more features than others, such
as the ability to
manage sales territories, create custom maps, import data
from other sources, and share maps with others.
- Price: How much are you willing to spend? ZIP Code mapping
software is available at a variety of price points, so you can
find a solution that fits your budget.
- Ease of use: How easy is the software to use? If you are not
familiar with mapping software, you may want to choose a
solution that is easy to learn and use.
Once you have considered these factors, you can start shopping
for ZIP Code mapping software. There are a variety of solutions
available, so you can find one that meets your specific needs.
Benefits of ZIP Codes for Businesses:
- The annual value of ZIP Codes for companies that use them for non-mail-related analysis and projects, is:
- $891 million in the professional, management, and technical services sectors1
- $1,504 million in the financial, banking, insurance, and real estate sectors1
- More precise ZIP Code data such as
carrier routes and ZIP+4 data results in more accurate
geocodes that, in addition to saving money, provides better
customer targeting that has been seen to result in a 20%
increase in business1
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What are the benefits of Maptitude ZIP Code mapping software?
Benefits of Maptitude ZIP Code mapping software:
- Build sales territory maps from ZIP Codes
- Locate and analyze unlimited records by address or ZIP Code
- Map your data by ZIP Code using thematic maps, heat maps, and more
- Identify trends and patterns using postal data
- Map demographics by ZIP Code
Maptitude ZIP Code mapping software data:
Maptitude ZIP Code mapping software helps businesses to:
- Identify the best locations for new stores, offices, and other facilities
- Analyze customer data to identify trends and opportunities
- Create sales and marketing territories
- Optimize delivery routes
- Visualize, export, and share data to gain new insights
Maptitude is a powerful and easy-to-use mapping software solution
that can help businesses of all sizes to improve their
decision-making.
Maptitude will aggregate your sales data by ZIP Code so you can better understand the geographic component of your data
Create your own balanced territories using 3-Digit ZIP Codes (above) or 5-Digit ZIP Codes
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“The best mapping software you'll ever need. I've been using
Maptitude since the mid-90's. I love the 3 & 5 digit ZIP
boundaries and demographic data that comes with it. To be
honest, we originally bought it because it was the easiest
way to acquire Census data. Since then we have continuously
used it for a wide range of client projects. I have to admit
it has way more power than I have explored... they keep
adding features - I've made tons of use of the themes (you
can color the maps with backgrounds based on the included
geodemographics). I've also used the band feature -
retailers LOVE it.
I recommend it ALL THE TIME!”
John Miglautsch Owner and Founder, Miglautsch Marketing, Inc.
Hartland, Wisconsin |
|
Maptitude is competitively priced and enables organizations and
businesses to use their location-based data to improve decision making.
Why spend more for less?
The best ZIP Code map software! Here's why:
- Maptitude is the easiest-to-use full featured mapping software, and
includes powerful tools such as multi-ring drive-time zones
- Maptitude has
no subscription fees, and supports secure off-line data storage
-
Maptitude Online is available for customers that require online sharing or a Cloud application
-
Maptitude subscriptions are available for customers that prefer them to our one-time payment pricing
- Maptitude provides fully customizable maps with unlimited point icons
- Maptitude imports, exports, and directly links to Excel spreadsheet data
from every version of Excel including XLS, XLSX,
and XLSM
- Maptitude has unlimited pin-mapping/geocoding
- Maptitude includes free mapping data and demographics covering everything from population statistics to business locations, postal/ZIP Codes, and more!
The Maptitude U.S. Country Package includes extensive demographic data at the ZIP Code level so you can better understand your market.
Create ZIP Code Maps
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“Flexibility of working with different layers of data. Being
able to combine my data with demographic data within counties, drive-time rings or zip codes
is invaluable.”
Dave Rodgers Sr. Strategy Analyst, Chamberlain College of Nursing Downers Grove, Illinois |
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“[Maptitude] enables you to see all kinds of relationships that may not have been clear before: Maybe your product sells three times better in ZIP codes where the median age is under 35 than in areas where it is over 45.”
Los Angeles Times
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Direct Mail Address ZIP Code Maps and Routes
Whether you are looking to perform a direct mail
campaign, identify addresses in a ZIP Code or sales
territory, or route to all addresses in an area, Maptitude
meets your needs for only US$695 annually.
Maptitude includes 3-digit
and 5-digit ZIP Code boundaries, as well as ZIP Code points.
You can easily identify
all the postal areas in your market or delivery
areas. And you can identify all the businesses
by NAICS code in your chosen ZIP Codes, identify individual
business along with address and phone number, and get
demographics and residential address points.
Accurate ZIP Code boundaries for creating direct mail maps
Over 48 million address points in 22 states for precise direct mail address maps and routes
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“We are able to do things with Maptitude that we had not dreamed of doing before (using MapPoint and Territory Mapper).
For example, it has been extremely valuable to show our customers the density of their territory by ZIP Code.”
Matt Ardoin Operations Manager, Great Direct Concepts |
|
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Frequently Asked Questions
How do I create a ZIP Code map for free?
Can I map ZIP Codes in Excel?
You may have an Excel file of ZIP Codes that you want to display in a map. You
can use Maptitude to open your files and convert them into a map that you can insert in Excel.
How to Create a ZIP Code Map with Excel Data
Analysts often want to be able to
see their Excel sheets on a map. Maptitude has tools
that make it easy to export mapping results to the Excel
file formats. Maptitude supports both the import and
export of XLS and XLSX file types. This allows you to
also map data that you or others have created.
1. Locate your data in Maptitude.
You can do this by following the steps here:
https://www.caliper.com/learning/media/creating-a-maptitude-map-using-your-own-data/.
2. Make sure your new layer is
the working
layer.
3. Export to an image format using
File>Export>Image, making sure
to choose a file format you would like to insert into
Excel, and click Save.
4. Drag and drop the image file
you saved from Windows Explorer into Excel.
Next Steps
Learn more about Maptitude to see how you and your team can benefit from mapping software!
Schedule a Free Personalized Demo
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