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Maptitude Featured Map Infographic:
Brand Market Share: Petrol Stations

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Maptitude is the best mapping software for business intelligence! Maptitude allows you to map locations in almost any industry. Maptitude Country Packages include a landmark layer with the locations of businesses such as restaurants, retail stores, and petrol stations. In addition, the Maptitude Market Share (Huff Model) Wizard allows you to estimate your market coverage versus the competition. The map below shows which of the four largest UK and Ireland petrol chains, BP, Esso, Shell, and Texaco, has the greatest market share in each local government area/county and the extent of its market dominance.

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Maptitude mapping software infographic comparing the brand market share of BP, Esso, Shell, and Texaco by UK and Ireland county  

Map: Created with Maptitude Mapping Software by Caliper, August 2024
Source: HERE (October 2023)
Methodology: Maptitude Huff Model performed on HERE data to calculate market share at the county/local government level

#Maptitude #Huff #MarketShare #Petrol #BP #Esso #Shell #Texaco #map

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